Google Analytics

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This Course will teach students how to master Google Analytics; from the basics all the way through the most advanced features. Once complete, students will be masters at reporting, behavioral data, audience conversion and will have an extremely well-rounded knowledge base with this software.

4  Training Hours
72 Videos
7  Topics
75 Practice Questions

Course Description

Note: Google has released released an updated version, GA4. Please head over to our latest version Google Analytics 4 – GA4 Training Course.

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Are you running Google Analytics on your website? On July 1, 2023, Google will stop processing data on the Universal Analytics platform and move to their newest Google Analytics Version, GA4. Make sure you are ready with our newest Google Analytics GA4 training course.

About our online Google Analytics training course

This Google Analytics course will teach students how to master Google Analytics from the basics, all the way through the most advanced features. Once complete, students will be masters at Google Analytics Skills such as reporting, behavioral data, audience conversion, and will have an extremely well-rounded knowledge base of Google Analytics software. Being proficient in Google Analytics will easily set you apart in the job market, especially since almost every business has an online presence that is crucial to their success, that is having a person with strong understanding of Google Digital Marketing & E-commerce Google Analytics Skills will set you apart for others.

What Google Data Analytics you will learn :

This course includes 5 hours of training and 72 videos. Students will learn the basic features of Google Analytics including how to create an account, implement tracking codes, analyze basic reports, activity tracking, develop actionable insight, and set up goals and campaign tracking.

Course Outline

Google Analytics Course Outline

Module 1: Introduction to Google Analytics
  •    Intro Definitions-Part 1
  •    Intro Definitions-Part 2
  •    How Google Analytics Works
Module 2: Fundamentals of Google Analytics
  •    Build Analytics Infrastructure
  •    Setting Up Conversion Data
  •    Setting Up E-Commerce And Goal Tracking
  •    Cross Domain Tracking
  •    Input New Users
  •    Examine Data Points
Module 3: Basics of Google Anayltics
  •    Basic Features
  •    Dashboard
  •    Shortcuts
  •    Adding A Dashboard
  •    Sharing Reports
  •    Alerts
  •    Realtime Analytics
  •    Standard Reports
  •    Views
Module 4: Reports in Google Analytics
  •    Acquisitions Intro
  •    All Traffic Acquisitions
  •    Acquisitions Overview
  •    Acquisitions Channels
  •    All Referrals
  •    Campaign
  •    Keywords
  •    Social
  •    Webmaster Tools
Module 5: Behavioral Reports
  •    Behavioral Reports Intro
  •    Dimensions
  •    Content Drilldown
  •    Landing Pages
  •    Exit Pages
  •    Event Flow Report
  •    Working With Events
  •    Site Search Report-Part 1
  •    Site Search Report-Part 2
  •    Site Search Report-Part 3
  •    Site Search Report-Part 4
  •    Behavior Flow Report
  •    Site Speed
  •    Using Site Speed Search
  •    Page Timings
  •    Speed Suggestions
  •    User Timing Adsense
  •    Experiments
  •    Inpage Analytics
Module 6: Audience
  •    Audience Reports
  •    Location Report
  •    Language
  •    Behavior
  •    Frequency Recency
  •    Engagement Report
  •    Technology Reports
  •    Mobile Reporting
  •    Demographic Report
  •    Interests
  •    Visitor Flow Chart
Module 7: Conversions
  •    Intro To Module 7
  •    Funnel Visualization
  •    Goal Flow Report
  •    Reverse Goal Path
  •    Goal URLs
  •    E-commerce Reports
  •    Product Performance Reports
  •    Transactions Report
  •    Time To Purchase Report
  •    Multi-Channels Funnels Report
  •    Assisted Conversion Report
  •    Top Conversion Paths Report
  •    Time Log And Path Length Report
  •    Attribution Report And Model Comparison Tool
  •    Conclusion
GA4 training
Google Analytics

$49.00

This Course will teach students how to master Google Analytics; from the basics all the way through the most advanced features. Once complete, students will be masters at reporting, behavioral data, audience conversion and will have an extremely well-rounded knowledge base with this software.

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