JULY SITEWIDE DEALS | UP TO 50% Off
40% OFF SITEWIDE LABOR DAY SALE

Shop our Labor Day sale and take 40% off all regularly priced courses and bundles sitewide.  Just add to cart to see your discounts.

Lock In At Our Lowest Price Ever: $14.99/month for 2,500+ hours of IT training.
Limited time only. Enroll now, cancel anytime!

Marketing, Google Analytics and Social Media Training Bundle

Our ITU course bundle is comprised of 11 comprehensive courses that cover a wide range of platforms such as Facebook, Google Analytics and Marketing with Google. our Marketing, Google Analytics and Social Media Training Bundle – after taking these courses, participants will be well-versed in how to leverage the taught skills for marketing and sales objectives – ultimately positioning them to excel in their careers.

Included In This Course

Included In This Course

Total Hours
23  Training Hours
Marketing, Google Analytics and Social Media Training Bundle
298 On-demand Videos
Closed Caption

Closed Captions

Course Topics
30  Topics
Prep Questions
92 Prep Questions
Marketing, Google Analytics and Social Media Training Bundle

Certificate of Completion

Course Description

About our digital marketing courses

This course bundle contains 6 of the most desired and beneficial courses in the marketing and sales field. In today’s market, social media is the new word of mouth and for marketing and sales pros to be successful, it is crucial to know how to leverage these platforms.

This digital marketing training course bundle includes 6 different courses ranging from Facebook, Google Analytics, Marketing with Google and many others. Once completed, students will have a firm understanding of how to use these platforms in a marketing and sales capacity as well as fully understand how to use these new skills to advance their career. Whether you are a beginner in this field or a seasoned professional, this ITU Bundle will take your skill-set to the next level. In today’s competitive market, it has never been more important to have credentials that will give you career advancement and prove to the market that you have mastered this sector of marketing and sales.

Included in this bundle are the following courses:

  • Basics of Marketing with Social Media
  • Marketing Tools and Tips for Success
  • Google Analytics
  • Starting Your Own YouTube Channel 101
  • Social Media

Frequently Asked Questions About Marketing, Google Analytics and Social Media Training Bundle

What can I expect from the Marketing, Google Analytics, and Social Media Training Bundle online course?

This online training course is comprised of 11 comprehensive courses that cover a wide range of platforms including Facebook, Google Analytics, and Marketing with Google. After completing these courses, you’ll be well-versed in leveraging these skills for marketing and sales objectives, which could help you excel in your career.

What kind of content is included in this online course?

The course bundle includes 23 training hours, 298 on-demand videos, closed captions for accessibility, 30 different topics to explore, and 92 prep questions to test your knowledge. Upon completion, you’ll receive a Certificate of Completion.

I’m a beginner in digital marketing. Is this IT Training course suitable for me?

Absolutely! This course bundle contains six of the most desired and beneficial courses in the marketing and sales field. Whether you’re a beginner in this field or a seasoned professional, this ITU Bundle is designed to take your skill set to the next level.

How will this IT Training course help advance my career?

In today’s competitive market, having credentials that prove you’ve mastered digital marketing and sales can give you a significant advantage. This course will provide you with a firm understanding of how to use platforms like Facebook, Google Analytics, and Google for marketing and sales, which are skills highly sought after in many industries today.

Proudly Display
Your Achievement

Upon completion of your training, you’ll receive a personalized certificate of completion to help validate to others your new skills.
Example Certificate

Course Outline

Social Media & Digital Marketing 101 Course Content

Module 1 Online Lead Generation

  •    Intro to Social Media Digital Marketing

  •    Online Lead Generation prt1

  •    Online Lead Generation prt2

  •    Lead Examples

  •    Live Streaming Video for Leads

  •    Lead Generation

  •    Using Your Customers

  •    Be Ready

Module 2 Facebook, LinkedIn, and YouTube 101

  •    Create a Facebook Business Page

  •    Facebook Setup

  •    Marketing in Facebook Groups

  •    Messenger Bots

  •    More on Messenger

  •    Facebook Video using InShot

  •    Repurposing

  •    Setting Up LinkedIn Pro le

  •    Benefits of YouTube

Module 3 List Building & Email Marketing

  •    Email List prt1

  •    Email List prt2

  •    MailChimp prt1

  •    MailChimp prt2

  •    Email Content Ideas

  •    Email summary

Module 4 Creating Social Media Content and Marketing Materials with Canva and other Apps

  •    Canva Image Creation

  •    Making a video with your phone

  •    InShot video

  •    Purpose Video Marketing

  •    Transcribing Video

  •    Word Swag

  •    Ripl

  •    Instagram prt1

  •    Instagram prt2

  •    Instagram prt3

Module 5 Sales Funnels

  •    Click Funnel prt1

  •    Click Funnel prt2

  •    Funnel Building prt1

  •    Funnel Building prt2

Module 6 Apps & Tools Review

  •    Social Media apps

  •    Podcasting

  •    Customer Value Letter

  •    Tips and Tricks

  •    Fiverr

  •    Outro

Marketing Tools and Tips for Success Course Content

Marketing Tools and Tips for Success

  •    Determine Your Goals

  •    Create Your Persona Or Voice

  •    Establishing A Social Media Manager

  •    Decide On Your Platforms

  •    Coordinate With Customer Service

  •    Create A Predetermined Crisis Management Plan

  •    Stick To The Script

  •    Building Relationships With The Media

  •    Find Your Evangelist

  •    Stay Informed Part 1

  •    Stay Informed Part 2

  •    Bitly

  •    Woobox Part 1

  •    Woobox Part 2

  •    HootSuite Part 1

  •    HootSuite Part 2

  •    Storify

  •    Social Media Rules And Tips

  •    Social Media Conclusion

  •    Tweetdeck-Boolean Search

Marketing with Google and YouTube Course Content

Marketing with Google and YouTube

  •    Introduction To Google Plus

  •    Overview Of The Interface

  •    Setting Up A Google Plus Page

  •    Linking Your Other Social Networks

  •    Linking Your Website To Your Google Plus Page

  •    Review Of Your Google Plus Dashboard

  •    Notification Settings For Google Plus

  •    Photo Settings In Google Plus

  •    Google Plus And YouTube

  •    YouTube Advanced Settings

  •    Interface For Uploaded Videos

  •    Sharing Videos Across Your Social Network

  •    Updating Your About Section

  •    Quick Recap Of Everything Covered So Far

Basics of Marketing with Social Media Course Content

Basics of Marketing with Social Media

  •    Social Media Introduction

  •    Creating A Google Account

  •    Setting Up Your Twitter Account

  •    Getting Your Twitter House In Order

  •    Why Facebook For Your Business

  •    Using Facebook As A Business

  •    Setting Up Your Business Page

  •    Setting Your Cover Photo

  •    Tying It All Together

  •    Tip-Adding Admins In Facebook

Google Analytics Course Content

Module 1: Introduction to Google Analytics

  •    Intro Definitions-Part 1

  •    Intro Definitions-Part 2

  •    How Google Analytics Works

Module 2: Fundamentals of Google Analytics

  •    Build Analytics Infrastructure

  •    Setting Up Conversion Data

  •    Setting Up E-Commerce And Goal Tracking

  •    Cross Domain Tracking

  •    Input New Users

  •    Examine Data Points

Module 3: Basics of Google Anayltics

  •    Basic Features

  •    Dashboard

  •    Shortcuts

  •    Adding A Dashboard

  •    Sharing Reports

  •    Alerts

  •    Realtime Analytics

  •    Standard Reports

  •    Views

Module 4: Reports in Google Analytics

  •    Acquisitions Intro

  •    All Traffic Acquisitions

  •    Acquisitions Overview

  •    Acquisitions Channels

  •    All Referrals

  •    Campaign

  •    Keywords

  •    Social

  •    Webmaster Tools

Module 5: Behavioral Reports

  •    Behavioral Reports Intro

  •    Dimensions

  •    Content Drilldown

  •    Landing Pages

  •    Exit Pages

  •    Event Flow Report

  •    Working With Events

  •    Site Search Report-Part 1

  •    Site Search Report-Part 2

  •    Site Search Report-Part 3

  •    Site Search Report-Part 4

  •    Behavior Flow Report

  •    Site Speed

  •    Using Site Speed Search

  •    Page Timings

  •    Speed Suggestions

  •    User Timing Adsense

  •    Experiments

  •    Inpage Analytics

Module 6: Audience

  •    Audience Reports

  •    Location Report

  •    Language

  •    Behavior

  •    Frequency Recency

  •    Engagement Report

  •    Technology Reports

  •    Mobile Reporting

  •    Demographic Report

  •    Interests

  •    Visitor Flow Chart

Module 7: Conversions

  •    Intro To Module 7

  •    Funnel Visualization

  •    Goal Flow Report

  •    Reverse Goal Path

  •    Goal URLs

  •    E-commerce Reports

  •    Product Performance Reports

  •    Transactions Report

  •    Time To Purchase Report

  •    Multi-Channels Funnels Report

  •    Assisted Conversion Report

  •    Top Conversion Paths Report

  •    Time Log And Path Length Report

  •    Attribution Report And Model Comparison Tool

  •    Conclusion

Social Media Course Content

Module 1.0 Introduction

  •    Social Media Introduction

  •    Creating A Google Account

  •    Setting Up Your Twitter Account

  •    Getting Your Twitter House In Order

  •    Why Facebook For Your Business

  •    Using Facebook As A Business

  •    Setting Up Your Business Page

  •    Setting Your Cover Photo

  •    Tying It All Together

  •    Tip-Adding Admins In Facebook

Module 2.0 Adjusting Your Facebook Settings

  •    Adjusting Your Settings-Part1

  •    Adjusting Your Settings-Part2

  •    Adjusting Your Settings-Part3

  •    Updating Your Page Info-Part1

  •    Updating Your Page Info-Part2

  •    Tips For Getting 25 Likes

  •    Using Facebook As Your Business Page

Module 3.0 Posting on Facebook

  •    What Kind Of Person Would Your Business Be

  •    How To Post To Facebook

  •    What To Post

  •    Sharing Posts

  •    Sharing Links

  •    Pinning And Highlighting With Posts

  •    Tips For GeneratingTraffic

  •    Getting Notifications And Staying In Clients News Feed

  •    Comment Moderation

  •    The Activity Log-Where Do Hidden Posts Go

  •    Scheduling Posts

Module 7.0 Twitter

  •    Limiting the Number Of Actions

  •    Setting Your Twitter Preferences

  •    Finish Setting Up Your Profile

  •    Twitter Widgets

  •    Who To Follow

  •    Connect

  •    Bringing Followers From Facebook

  •    Intro To Hashtags

  •    Examples Of Hashtags

  •    Monitoring Whats Going On

  •    Using Twitter For Social Listening

  •    Social Media Tips

  •    Hashtags Across Social Media

Module 8.0 Pinterest

  •    Overview Of Pinterest

  •    How Does Pinterest Relate To Your Business

  •    Industry Specific Sites

  •    The Uses of Pinterest

  •    Conclusion Of Pinterest

Module 9.0 Reddit

  •    Introduction To Reddit

  •    The Rules Of Reddit

Module 11.0 LinkedIn

  •    Introduction To LinkedIn

  •    Overview Of The Interface And Settings

  •    Open Link Settings

  •    LinkedIn Groups

  •    Adding And Removing Applications

  •    Basic Account Settings

  •    Updating Your Public Profile

  •    LinkedIn Connections Groups And Pages

  •    LinkedIn Channels And Today

  •    Advertising On LinkedIn

Module 12.0 Google+ and Youtube

  •    Introduction To Google Plus

  •    Overview Of The Interface

  •    Setting Up A Google Plus Page

  •    Linking Your Other Social Networks

  •    Linking Your Website To Your Google Plus Page

  •    Review Of Your Google Plus Dashboard

  •    Notification Settings For Google Plus

  •    Photo Settings In Google Plus

  •    Google Plus And YouTube

  •    YouTube Advanced Settings

  •    Interface For Uploaded Video

  •    Sharing Videos Across Your Social Network

  •    Updating Your About Section

  •    Quick Recap Of Everything Covered So Far

Module 14.0 Additional Tools

  •    Bitly

  •    Woobox-Part1

  •    Woobox-Part2

  •    Hoot Suite-Part1

  •    Hoot Suite-Part2

  •    Storify

  •    Social Media Rules And Tips

  •    Tweet deck-Boolean Search

  •    Social Media Conclusion

Module 4.0 Facebook Advertising

  •    Intro To Facebook Advertising

  •    Setup Advertising Account

  •    Types Of Advertising On Facebook

  •    Ad Testing

  •    Choosing Our Audience-Location

  •    Choosing Our Audience-Age And Gender

  •    Choosing Our Audience-Precise Interests

  •    Choosing Our Audience-Broad Categories

  •    Choosing Our Audience-Connections

  •    Choosing Our Audience-Advanced Targeting Options

  •    Choosing Our Audience-Campaign And Budget

  •    Other Types Of Ads-Part1

  •    Other Types Of Ads-Part2

  •    Ad Campaign Manager-Part1

  •    Ad Campaign Manager-Part2

  •    Outside URLs

  •    Building Ad Text

  •    News Feed Format And Creating Your Audience

  •    Campaign Pricing And Schedule

  •    Ad Campaign Tracker

Module 5.0 Facebook Insights

  •    Facebook Insights-Overview Intro

  •    Analyzing Page Posts

  •    Engaged Users

  •    Talking About This

  •    Virality

  •    Likes

  •    Reach

  •    Reach And Frequency

  •    Page Visits

  •    Talking About This

  •    Conclusion

Module 6.0 Facebook Analytics

  •    6.0 New Facebook Analytics Overview

  •    6.1 Page Likes

  •    6.2 Post Reach

  •    6.3 Page Visits

  •    6.4 Posts

  •    6.5 People

  •    New Facebook Analytics Overview

  •    Page Likes

  •    Post Reach

  •    Page Visits

  •    Posts

  •    People

Module 10.0 Tumblr

  •    Tumblr Introduction

  •    Setting Up A Tumblr

  •    Dashboard

  •    Posting To Tumblr

  •    Testing Your Post

  •    URL Post

  •    Chat Post

  •    Audio On Tumblr

  •    Video On Tumblr

  •    Tumblr Conclusion

Module 13.0 Best Practices

  •    Determine Your Goals

  •    Create Your Persona Or Voice

  •    Decide On Your Platforms

  •    Establishing A Social Media Manager

  •    Coordinate With Customer Service

  •    Create A Predetermined Crisis Management Plan

  •    Stick To The Script

  •    Building Relationships With The Media

  •    Find Your Evangelist

  •    Stay Informed-Part1

  •    Stay Informed-Part2

Add a review
Marketing, Google Analytics and Social Media Training Bundle Marketing, Google Analytics and Social Media Training Bundle
Rating*
0/5
* Rating is required
Your review
* Review is required
Name
* Name is required
4.8
Based on 49 reviews
5 star
78
78%
4 star
22
22%
3 star
0%
2 star
0%
1 star
0%
1-5 of 49 reviews
  1. I was looking for an online course for Six Sigma as my new boss is a true believer and I wanted to have a better handle of what is Six Sigma. I started looking around and found ITU, and bought the course, and could not be happier. I have no intention of getting certified, but at least now I can speak the jargon and understand what my boss is talking about.

  2. The educators at ituonline.com are highly skilled but could improve their methods of instruction. In the CCNA 200-301 course, there’s a heavy emphasis on oral lectures, and it would be beneficial to include more in-depth visual aids. Annotating labs and graphics could also make the educational journey more effective. On the other hand, the N10-008 course instructor consistently offers top-notch material.

  3. The CompTIA PenTest was an excellent course and the instructor, Chrys, explained the material in a clear and easy way for me to understand and comprehend essential techniques. Highly recommend!

  4. This course is super detailed but not boring, and they give you cool projects to actually practice what you’re learning.

Marketing, Google Analytics and Social Media Training Bundle
 

$49.00

OR

Subscribe To All-Access

Gain access to this training and all our other courses, offering over 2,500 hours of content, with our cost-effective monthly subscription. No obligations. Cancel anytime.

$49.00 $14.99 Monthly

Marketing, Google Analytics and Social Media Training Bundle

Marketing, Google Analytics and Social Media Training Bundle
Marketing, Google Analytics and Social Media Training Bundle
Additional Options to Access This Training
This training is also part of our extensive training library containing over 225 courses, 12,000+ videos and over 19,000 practice test questions.

Monthly All-Access Subscription
7 Days Free - $39.00 / month

A great option at an affordable monthly price.

Annual All-Access Subscription
$229 / year

A discounted price when paying for your All Access library on an annual basis.

Lifetime All-Access Library
$379 One time payment

Exceptional Value. Pay once, never have to buy IT training again.

Related Courses

$49.00

Learn the latest social media marketing strategies and techniques to grow your brand. Boost your online presence now!

In this Social Media Marketing online training course, you will learn how to take advantage of social media platforms for marketing objectives. From creating a customer report and building an objective market profile to executing a competitive analysis and forming user personas, we will cover it all! Use cases are prime examples of the different ways that your newly acquired skills can be used in real-world scenarios.

$49.00

Learn how to master Marketing with Google and YouTube with ITU Online’s online course. Maximize your brand’s potential with expert guidance.

Social media and video marketing has completely transformed the way we communicate to one another, rendering ancient forms of communication extinct. In this Marketing with Google and YouTube online course, students will be enlightened on Google and YouTube Marketing strategies.

$49.00

Learn the ins and outs of social media with our Social Media course! Perfect for beginners or those looking to up their game on social media.

Our comprehensive 10-hour Social Media 101 online course offers students 145 videos, allowing them to be well-versed in several social media topics. This includes setting up Google accounts, navigating through Twitter and learning the significance of using Facebook for business purposes.