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Social Media & Digital Marketing 101
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Students will master the art of generating ideas for online marketing through social media posts and lead capture methods with this Social Media & Digital Marketing 101 online course. Students are encouraged to look at their generated content from a diverse perspective and create reusable materials that can be applied across multiple platforms such as emails, blogging, videos and more! By delving deep into these strategies with us, you’ll soon have an arsenal of fresh strategies designed to grow your business exponentially.
5 Training Hours
43 Videos
6 Topics
1 Practice Questions
Course Description
Why take this Social Media & Digital Marketing 101 online course
The objective of the Social Media & Digital Marketing course is to help business owners with the online portion of their business through creative marketing ideas implemented through the power of social media, online tools, and apps to target audience for Social Media Advertising.
In this online course, students take a deep dive into how to generate advertising campaign ideas through online marketing with social media, live streaming, purposefully posting on social media, and lead capture methods. These ideas will then be looked at with the objective of creating reusable content for social media as well as other content platforms like emails, blogging, video content, and making them all work together.
What you will learn:
This course includes 6 hours of instruction and 43 videos. Students will learn how to set up business Facebook pages, use Facebook groups to generate leads and live video topics. The instructors will take a step by step look at setting up each part of the pages to its max and how to attract your ideal customer/client and get them to follow you and eventually do business with you.
Course Outline
Social Media & Digital Marketing 101 Course Outline
Module 1 Online Lead Generation
- Intro to Social Media Digital Marketing
- Online Lead Generation prt1
- Online Lead Generation prt2
- Lead Examples
- Live Streaming Video for Leads
- Lead Generation
- Using Your Customers
- Be Ready
Module 2 Facebook, LinkedIn, and YouTube 101
- Create a Facebook Business Page
- Facebook Setup
- Marketing in Facebook Groups
- Messenger Bots
- More on Messenger
- Facebook Video using InShot
- Repurposing
- Setting Up LinkedIn Pro le
- Benefits of YouTube
Module 3 List Building & Email Marketing
- Email List prt1
- Email List prt2
- MailChimp prt1
- MailChimp prt2
- Email Content Ideas
- Email summary
Module 4 Creating Social Media Content and Marketing Materials with Canva and other Apps
- Canva Image Creation
- Making a video with your phone
- InShot video
- Purpose Video Marketing
- Transcribing Video
- Word Swag
- Ripl
- Instagram prt1
- Instagram prt2
- Instagram prt3
Module 5 Sales Funnels
- Click Funnel prt1
- Click Funnel prt2
- Funnel Building prt1
- Funnel Building prt2
Module 6 Apps & Tools Review
- Social Media apps
- Podcasting
- Customer Value Letter
- Tips and Tricks
- Fiverr
- Outro
Social Media & Digital Marketing 101
$49.00
Students will master the art of generating ideas for online marketing through social media posts and lead capture methods with this Social Media & Digital Marketing 101 online course. Students are encouraged to look at their generated content from a diverse perspective and create reusable materials that can be applied across multiple platforms such as emails, blogging, videos and more! By delving deep into these strategies with us, you’ll soon have an arsenal of fresh strategies designed to grow your business exponentially.
Additional Options to Access This Training
This training is also part of our extensive training library containing over 225 courses, 12,000+ videos and over 19,000 practice test questions.
Monthly All-Access Subscription
$39.00 / month
A great option at an affordable monthly price.
Annual All-Access Subscription
$229 / year
A discounted price when paying for your All Access library on an annual basis.
Lifetime All-Access Library
$379 One time payment
Exceptional Value. Pay once, never have to buy IT training again.
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